"Success begins with good habits: start early.
Reinvent how you spend time with your kids."

The magic of human development occurs most rapidly between birth and 8 years of age, when brain cells and the connections between them form. Connections become wired. It is during this critical window that the developing brain must receive enough stimulation, and if it does not, it is very difficult to rewire later. Behaviors are formed through a complex gene-environment interaction, and providing an optimal environment for your child is essential to giving them the highest chance of succeeding.

Routines are an important element of structure that help shape behaviors that lead to success. Just like it is difficult to rewire a brain later in life, it is also difficult to change behaviors and habits past age 9. Start early.

Parenting is one of life’s most rewarding, and most important roles - if not the biggest! We know it firsthand. That’s why we at JOY want to give you the tools to parent with awareness through knowledge, and empowerment through our unique line of wearables.

What does the routine bring?

A child is not a vase that we fill, but a spring that we let flow.
” - Maria Montessori

The presence of routine in daily life brings many benefits to children. Here are some of the most frequently cited by educators, psychologists and parents:


Routines for what?

All activities that are repeated daily can be organized into a specific routine. This includes:


Clinically Tested

JOY is a behavioral platform that follows an adaptive coaching model. We are invested in creating unique wearables for individuals across the lifespan. JOY continues to grow its evidence-base by partnering with different organizations.


McGill University

McGill University completed a successful feasibility study that was designed to test the efficacy of neuro-suggestion on children ages 6-13 with behavioral disorders and impaired self control. Octopus Watch helped frame positive expectancy and self-healing in this sample. It was found that the effects of suggestion and placebo-based interventions have potential for treatments.

The results of the partnership with McGill University were so promising that the study is currently being replicated on a bigger scale in Canada & France. 


What we Measure

Our studies have measured the child’s ability to initiate tasks independently without intervention. We have also looked at the child’s ability to engage in self-monitoring for health conditions using the Octopus Watch.

Scientific Advisory Board


Corine Jimenez-Gomez, Ph.D., BCBA-D
The Scott Center for Autism Treatment
Florida Institute of Technology

Dr S. Veissière
McGill University
Raz Cognitive Neuroscience Lab

J. Sablan
ABA specialist

R. Ghe
Preschool Director
Stepping Stones Preschool

F. Weheba
Creativity lab teacher

Sebastien Christian
Cambridge, MIT



Research Partnerships

The Scott Center for Autism Treatment: autism

Northern Vermont University: autism

McGill University: ADHD

Pfizer: growth deficiency hormone

TREND: prader-willi syndrome

Nemours Hospital: type I diabetes


Autism Parenting


Interested in collaborating with us?

JOY is devoted to enhancing the lives of children with special needs. We donate all watches to collaborators who are interested in doing research projects with the Octopus Watch. Our teams are prepared to work with you to adapt the app to suit your population’s needs.

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